Google Chrome
Open Spaces
To promote Google Chrome in Indonesia and position it as a digital platform that encourages creativity among young Indonesians, we tapped into the rich culture of street art in Indonesia.
We created Google Chrome Open Spaces - an interactive street art platform that gave Indonesian street artists a public stage for their work. 10 of the best pieces of art created with the Chrome Open Spaces website were meticulously recreated by professionals as giant wall murals around Jakarta and Bandung. Biggest murals in Indonesia at that time.
Awards:
Creative Circle Awards 2013 // Best Of Category (Ambient) // Gold (Ambient) // Gold (Integrated) // Silver (Misc) // Bronze (Digital Led Integrated)
1. We turned 10 giant walls around the cities into billboards with a call to action to show people where their creation will be displayed.
2. Then they were led to the platform to unleashed their creativity.
3. The best pieces of work were recreated as giant murals on the city’s walls by well known Indonesian street artists.
These are some of the winning entries:
