Disney
Hulk Smash
During the ‘Sentosa Sandsation: Marvel Edition’ event, we designed an experience that helped Marvel fans unleash their superhero strength and to get a taste of what it actually felt like to be one.
Participants put on a pair of hulk gloves and asked to smash down on a platform while shouting “HULK SMASH”. Based on the intensity of the smash, the ground would break and tremor. hem to share on social media.
Every participant’s experience was then recorded and converted into a downloadable comic-styled GIF for them to share online.
To bring the experience to life, we decorated the area with special signages which are functional and fun.